Are Sunk Costs a Barrier to Entry?

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Are Sunk Costs a Barrier to Entry?

The received wisdom is that sunk costs create a barrier to entry—if entry fails, then the entrant, unable to recover sunk costs, incurs greater losses. In a strategic context where an incumbent may prey on the entrant, sunk entry costs have a countervailing effect: they may effectively commit the entrant to stay in the market. By providing the entrant with commitment power, sunk investments may...

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ژورنال

عنوان ژورنال: Journal of Economics & Management Strategy

سال: 2008

ISSN: 1058-6407,1530-9134

DOI: 10.1111/j.1530-9134.2008.00172.x